Image and likeness, while related concepts, have distinct legal implications. “Image” encompasses a person’s public persona and attributes, while “likeness” refers to their physical characteristics and representation. Image protection laws, such as rights of publicity, focus on protecting an individual’s identity and reputation, while likeness protection laws, like copyright and trademark, safeguard the specific form or expression of their appearance. Understanding the distinction between image and likeness is crucial for individuals, businesses, and legal professionals to navigate the complexities of intellectual property law effectively.